Our Process

From Original Artwork to Finished Reproduction

Fine art reproduction begins with understanding the original work, how the reproduction will be used, and which qualities must be preserved.

At Craft Giclée, each project moves through a controlled process of artwork review, professional capture or file preparation, proofing, and archival production. Decisions are made in response to the artwork rather than through a one-size-fits-all workflow.

Color relationships, tonal transitions, surface detail, texture, proportions, and presentation are considered throughout the process. This approach supports individual exhibition prints, limited editions, gallery releases, collector orders, and ongoing collections.

Artwork Review & Production Planning

Every project begins with a review of the artwork and the intended result.

We consider whether the project begins with original artwork or an existing digital file, along with the desired print size, quantity, material selection, presentation requirements, and future production needs. A single exhibition print may require a different approach from a limited edition or a collection that will be reproduced over several years.

This initial review establishes the appropriate capture, file preparation, proofing, and production requirements.

If we identify concerns involving resolution, proportions, color settings, material selection, or other production requirements, we contact you before printing.

Professional Artwork Capture

When reproduction begins with an original painting, drawing, photograph, or mixed-media work, the quality of the digital master file directly affects every future print.

Craft Giclée uses a 102-megapixel Fujifilm GFX100 II medium-format camera system with Broncolor professional lighting in a controlled studio environment. The capture setup is selected according to the artwork’s size, surface texture, reflective areas, and lighting requirements.

The process is designed to preserve:

  • Fine detail, brushwork, and surface texture
  • Color relationships and tonal transitions
  • Even illumination across the artwork

Controlled lighting helps reduce glare, reveal surface characteristics, and maintain consistent color and density from edge to edge.

After capture, the image is processed through a color-managed workflow. Color correction, tonal refinement, contrast adjustments, and print preparation are completed as needed to create a high-resolution digital master file.

That master file becomes the foundation for fine art prints, limited editions, exhibition work, gallery reproduction, future production, and digital archiving.

Artwork & File Preparation

A successful fine art print depends on a properly prepared digital file.

Artwork may be captured by Craft Giclée, photographed elsewhere, scanned, or created digitally. Regardless of its source, the file must contain enough usable information for the intended print size and be prepared for the selected paper or canvas.

Before production, we review the file’s resolution, dimensions, proportions, format, embedded color profile, and overall image quality. We also consider the fine details, color relationships, and tonal values that must be preserved in the finished print.

Resolution and Print Size

Resolution determines how much image detail is available at the final print size. A file that appears sharp on a monitor may not contain enough information for a large or highly detailed print.

Approximately 300 pixels per inch at final print size is preferred when the source file supports it. However, appropriate resolution also depends on the quality of the original file, the amount of detail in the artwork, the final dimensions, and the expected viewing distance.

A file prepared for a small print may not be suitable for a large exhibition piece. When the available resolution does not support the requested size, we review the file and discuss the most appropriate options before production.

File Types and Image Quality

We recommend submitting the original or highest-quality file available.

Preferred formats include:

  • TIFF
  • PSD
  • High-quality JPEG

TIFF and PSD files are generally preferred when they preserve more original image information. High-quality JPEG files may also produce excellent results when they have not been repeatedly resized or compressed.

Repeated saving and compression can reduce image quality. Whenever possible, avoid working from files downloaded from websites, social media, email previews, or other sources that may have reduced the original resolution.

Color Management

Digital files, monitors, papers, and canvases do not reproduce color in the same way. Accurate printing requires a controlled color-managed workflow rather than relying only on how an image appears on screen.

Important considerations include the file’s embedded color profile, editing environment, monitor calibration, selected substrate, and final viewing conditions.

We use color management throughout file preparation, proofing, and production to maintain the intended relationships between color, contrast, density, and tonal range.

Image Adjustments

Depending on the file and intended print, preparation may include cropping, proportion adjustments, color correction, tonal refinement, brightness and contrast adjustments, sharpening, or preparation for a particular paper or canvas.

These adjustments are made carefully. An adjustment that appears appropriate on a monitor may behave differently when printed, particularly on textured papers, matte surfaces, or coated canvas.

Review Before Printing

Before production, submitted files are checked for issues that may affect the finished work, including insufficient resolution, incompatible formats, incorrect proportions, color concerns, unintended cropping, and material considerations.

When we identify a problem, we contact you before printing rather than proceeding with an avoidable issue.

For artists maintaining editions or ongoing collections, the completed master file becomes the basis for consistent color, repeatable print quality, reliable reorders, and easier edition management.

Proofing & Color Accuracy

Accurate color is essential to successful fine art reproduction. A calibrated monitor is useful during file preparation, but the final result must be evaluated as a physical print.

A proof is a smaller, color-adjusted print produced on the actual paper or canvas selected for the finished artwork. It allows the printed result to be reviewed before committing to final production.

During proofing, adjustments may be made to:

  • Color balance
  • Saturation
  • Contrast
  • Tonal range
  • Overall appearance

Why Proofing Matters

Every paper and canvas has its own surface, color response, texture, and contrast characteristics. These differences can affect fine detail, tonal separation, perceived saturation, and the overall presentation of the artwork.

A file adjusted for one material may not produce the same result on another. When artwork will be produced on multiple papers or canvases, we recommend proofing each substrate separately.

Proofing is particularly important for original artwork reproduction, limited editions, critical color matching, and projects that must remain consistent over future production runs.

Proof Approval and Future Orders

Proofing generally needs to be completed once for each approved substrate.

After approval, the completed production file is retained and used for future orders unless changes are requested. This establishes a reliable production reference and helps maintain consistency across an edition or collection.

A change in print size may require additional preparation or proofing. Artwork proportions do not always scale evenly, and cropping, sharpening, detail, or tonal balance may need to be reconsidered.

Proofing Options

Three Paper Proofs — $25–$27.50

Three color proofs are printed on the fine art paper of your choice. The service includes three edited versions, approximately 30 minutes of image adjustment, and shipment of the proofs for review.

Three Canvas Proofs — $30–$32.50

Three color proofs are printed on canvas using the selected UV coating. The service includes three edited versions, approximately 30 minutes of image adjustment, and shipment of the proofs for review.

Local Proofing Appointment — $100 per hour

Local clients may schedule an in-person proofing session at our Scottsdale showroom. Appointments include unlimited color proofs on professional proofing paper or canvas, material evaluation, direct review with our team, and color adjustments during the session.

Appointments generally last one to two hours. Depending on the artwork and the extent of the adjustments, approximately three to five images can usually be reviewed per hour.

Archival Printing & Production

Once the artwork file and proof have been approved, the project moves into final production.

Craft Giclée specializes in archival digital fine art printing using professional pigment-based printing technology, fine art papers, and artist-grade canvas.

We use Canon imagePROGRAF PRO printers with LUCIA PRO pigment-based inks. This system provides:

  • Accurate color reproduction
  • Fine image detail
  • Smooth tonal transitions
  • Long-term archival performance
  • Consistent repeat production

Paper and canvas are selected according to the artwork’s characteristics, surface appearance, color requirements, display conditions, and intended presentation.

Material selection is an important part of the reproduction process because the substrate directly affects the color, contrast, texture, and visual character of the finished print.

Printer, ink, and material specifications can be provided for limited edition certificates, production records, or collection documentation.

Limited Editions & Ongoing Production

Many artists, galleries, museums, and organizations need to reproduce approved work over time while maintaining consistency between orders.

Craft Giclée supports:

  • Limited edition production
  • Gallery releases
  • Exhibition printing
  • Collector orders
  • Ongoing reproduction

Consistency requires more than retaining the original image file. It depends on an approved production file, documented adjustments, established materials, and controlled production standards.

By preserving the approved files and workflow, future prints can be produced to the same established standard as the original run. This provides a dependable foundation for editions, replacements, reorders, and collections produced over an extended period.

Begin Your Project

Whether you are preparing a single exhibition print, establishing a limited edition, or managing an ongoing collection, the first step is determining the appropriate workflow for the artwork.

Visit Getting Started for information about submitting artwork, providing files, selecting materials, and beginning a project with Craft Giclée.

Communication Before Production

Before an order enters production, we review it for conditions that could affect the finished print.

These may involve file preparation, image resolution, color settings, artwork proportions, material selection, print size, or special production requirements.

When something requires attention, we contact you before printing to explain the concern and discuss available options.

Addressing these issues early helps prevent unnecessary delays, reprints, and unexpected results.